Online shop for Beachcruiser and Chopper bikes turns up after the Christmas feast is before the summer. The young custom bike is forging RF cycles with fresh momentum in the new year. The marketing of the House’s own online shop will focus in the first half of the new year largely due to Lubeck and its surroundings. A short resume for 2010 and the Outlook for 2011 Frank looks for holder of Hannes: we did in the last two months of last year quite closely based in the marketing work. It was increasingly advertised on Facebook, target area has always been the North of Germany. We have collected in addition to the Facebook fan page in the viewing field experiences and want to start with this knowledge in 2011 more. For 2011 we proceed more stringent and planned in addition to the basic social media marketing in our actions. The first steps of our concept focus on Lubeck and surroundings.
The reason for this choice is to the characteristics of the city. Lubeck presents itself as a city of short distances”itself, which Lubeck makes particularly attractive for cyclists. At the same time, Lubeck as a student city is very young and lively. The combination of these properties is our target group. We want to reach these particularly through their needs-tailored promotions and special offers. So we are looking for Lubeck’s hottest bike as soon”. Tuned is by the customers themselves on our Facebook fan page. The bike with the most votes wins a terrific bike navigation device.
“RF cycles plans road shows in addition to some special projects also in major Northern cities. Apart from Lubeck are among others Hamburg, Kiel, Flensburg, Hanover, and Rostock. This is to make known all about products and brand.