Ronald Iberl Arcisstrasse

The new label emma cott combines the analog and digital worlds with their current collection and makes portable this idea. The innovative concept allows you to communicate encrypted motifs in mysterious ways. The collection of the Munich-based label emma cott consists of T-Shirts with simple, yet elegant design and fascinating motifs. Maybe is the constant use of pixel art patterns first confusion catered for, but guaranteed at the same time curiosity piqued. By including the so-called QR – or mobile code, emma cott picks up a from Japan, trend and linked to the latest technological advances with classic Couture. The label allows the carrier to mysterious kind and wise attitude and thoughts to disclose and thus offers an entirely new way of self-expression.

The collection is currently available on emmacott.com. There held public calling, own, to send messages to be encrypted or motives, emma cott will integrate their customers. How it works & Background: QR / mobile code a QR-(quick response) or mobile-code is a two-dimensional bar code that allows you to consolidate information on small areas of the image and to encrypt. This code already explosively popular in Japan’s mobile world to decipher, a normal camera phone is sufficient, equipped with the appropriate software. How it works: just set the phone’s camera on the code. The square grid is scanned and decoded with the installed code reader. Now, the hidden context information is either displayed or it is forwarded on a mobile website which includes additional background information on the collection. Press contact: emma cott Ronald Iberl Arcisstrasse 68 D-80801 Munich, Germany phone: 0049.(0)89.55052361 fax: 0049.(0)89.55052363 email: online: