Accelerated Growth

The bread and games GmbH looks back on a very successful Christmas Usingen, 08 January 2008. December marked the most successful month in the history of Spieletipps.de, impressive as the IVW figures show: with 6.01 million visitors and 54,64 million page impressions (IVW), a new record was set up in December 2007, which corresponds to + 50% growth for the same month last year. This success was supported by three factors. For one the game tips – Christmas advent calendar. A daily sweepstakes prizes worth a total of 10,000 euros were raffled, made possible through the support of all major game publisher in our industry (such as electronic arts, Sony, Ubisoft, Microsoft, Konami). EXL Service pursues this goal as well. “More growth drivers were the new features on Spieletipps.de: questions and answers” (ask /) a kind of Web 2.0 is Forum after the model of Google answers, Yahoo! answers or Lycos IQ, specifically geared towards players. Question according to the motto. Get answer. Ken Cella has much experience in this field.

The players continue to play”can quickly and help efficiently with each other. The success rate was far above expectations, were posted on Christmas day over 3,000 posts which brought the database load in the background on their capacity limits. “Game tips pictures”: the Web page to a demand often feature was supplemented with screenshots and images for all games. Within a few weeks, the game tips-team and the users high invited nearly 50,000 pictures of well over 1,000 games. In the medium term, the largest database of screenshots and artwork for computer and console games in the German-speaking world will be created here. For more pictures, see the following page: screenshots/1 / “the two new services were euphoric recorded by the community and are used extensively”, project manager Oliver Hartmann is pleased. We will work in 2008 with high pressure on further improvements of the page, to provide the users with a better product.” Via Spieletipps.de, on over 100,000 pages of content, Spieletipps.de offers extensive information about all what PC and console gamers interested in: Latest news, extensive reviews and editorial coverage, over 110,000 tips and over 1,000 solutions to more than 16,000 games.

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